Screen & media techniques
15 July 2020 2021-01-04 21:34Screen & media techniques
Screen & media techniques
Youth Empowerment through
Community Media Volunteering
TRAINING UNIT FOR SCREEN & MEDIA TECHNIQUES
1.Social media and volunteering
2.Creating and managing a campaign on a social media
3.Producing news and posts for newspaper and for online news portal
4.Running a vlog or blog for a social cause
Aims and Overarching objectives of the module
– To define the visual design and production
– To learn how to create and manage a campaign on a social media
– To produce news and posts for newspaper
– To produce news and posts for online news portal
– To learn how to develop a website
– To learn how to develop a Mobile App
– To collect News and Information & Publish
– To run a vlog or blog for a social cause
– To increase the awareness about social media
Summary of the module content and table of content items
This unit provides knowledge about visual design and production and teach how to create and manage a campaign on a social media. It also provides to produce news and posts for newspaper and online news portal.
Training workload
1- Visual design and production
1.1. What is Visual Design?
1.2. Basic Elements of Visual Design
1.3. Principles for Creating a Visual Design
2- Creating and managing a campaign on a social media
2.1. How to create and manage a campaign on a social media
2.1.1. Understand the goal of the campaign.
2.1.2. Decide how to promote the campaign on each channel.
2.1.3. Create a content calendar for the week/month.
2.1.4. Create supporting visual content.
2.1.5. Schedule posts.
2.1.6. Monitor and respond.
2.1.7. Follow up after the event or promotion, if necessary.
2.1.8. Analyze and Adjust
3- Producing news and posts for newspaper
3.1. Determine the purpose and audience.
3.2. Determine how frequently you will publish.
3.3. Decide on your newspaper’s circulation.
3.4. Decide on the newspaper’s size.
3.5. Figure out how you’d like to publish the paper.
3.6. Determine how you will finance the newspaper.
3.7. Give your newspaper a name.
4- Producing news and posts for online news portal
4.1. Build Your Online News Portal
4.2. Name Your News Portal & Create Your Media Logo
4.3. Get Your Domain Name & Web Hosting Service
4.4. Develop A website
4.5. Develop Mobile App
4.6. Collect News and Information & Publish
4.7. Establish Your Social Media Accounts
4.8. Promote Your News Portal
4.9. Conclusion
5- Running a vlog or blog for a social cause
5.1. What Are Blogs and Vlogs for?
5.2. Definition and Terminology
5.3. Vlog Types
5.4. Blog Types
5.5. How Does Affiliate Marketing Work?
Learning outcomes
Knowledge
- Learner knows how to recognize visual design and production
- Learner knows to create and manage a campaign on a social media
- Learner knows to produce news and posts for newspaper
- Learner knows to produce news and posts for online news portal
- Learner knows to run a vlog or blog for a social cause
Learner has a better knowledge of designing visually and using social media in a good way.
Skills
- Learner is able to recognize visual design and production
- Learner is able to produce news and posts for newspaper and online news portal
- Learner is able to run a vlog or blog for a social media.
Competences
- Learner has increasing level of social/civic competences towards people with designing visually
- Learner has improved social awareness about producing new online platforms
Learner has run vlog and blog consciously
Social media and volunteering
- 1.1. How to market your volunteering program on social media
- 1. Social media and volunteering
- 1.1.1. Hold creative contests – Create a program that people want to be involved in
- 1.1.2. Emphasize the impact that volunteers have
- 1.1.3. Identify and advertise what your nonprofit needs
- 1.1.4. Include a visual with every post/Share more videos
- 1.1.5. Be sensitive to people who follow your content on social media
- 1.1.6. Encourage tagging
- 1.1.7. Use hashtags to get found
- 1.1.8. Be entertaining and use humor occasionally
- 1.1.9. Segment your outreach efforts
How to create and manage a campaign on a social media
Here's a step-by-step approach to help you plan, create, and execute a social media campaign like a boss.
How to produce news and posts for newspaper or online news portal
Although newspaper circulation has been declining for years, the public still needs news. Having access to a quality news source that reports responsible, pertinent news that helps people understand their community is an important component of everyday life. Newspapers can be of varying degrees of complexity and sophistication, but there are some general instructions that pertain to just about every type of newspaper.
Other Informations
Quiz